General Info

Walter Karl Interactive's mission is to consistently be the best provider of direct response services worldwide. It strives to do that with a products and services lineup that includes compiled databases, consulting, e-mail marketing, insert media, list brokerage and list management. Walter Karl has provided lists for more than 50 years. Walter Karl Interactive features more than 8 million business-to-business and consumer e-mail addresses in its exclusive e-mail network. Walter Karl is also the exclusive list management of Primedia Business Magazines & Media's postal, telemarketing and e-mail subscriber files. Primedia reaches more than 3.2 million business leaders in 20 different business segments that include agribusiness, communications, electrical and public services, entertainment, marketing and transportation. Walter Karl is a subsidiary of infoGROUP and maintains operations in Weston, Fla.