The positive: ITs a local business that carries some unique namebrand sporting and hunting products. The negative: When I compare prices to similar stores and internet sites they consitantly over price thier items. Reccomendation: check prices before you make a purchase. I don't mind paying a few extra bucks for local service, but a difference of $54 for Saloman Crossmax trail running shoes is big. Everything in the store that I price check is at MSRP unless its a clearance item. Don't believe me? Check yourself. Five stars if you fix your prices start price matching and have more sales!!!!