General Info

Founded in 1993, Customer Relationship Metrics (CRM) is an applied business intelligence service firm, based in Sterling, Va. The company specializes in service, sales and metrics optimization for various businesses. It has a vast experience in Voice of the Customer (VoC) and employee/organization performance business intelligence, serving call centers, with a range of services, such as VoC call center metrics, call center best practices, real-time benchmarking, relationship analytics, and more. In addition, the firm caters to a variety of industries, including utility, financial services, warranty, health care, technology and manufacturing sectors.