General Info

LeadGenesys optimizes the business-to-business sales funnel where 9 out of 10 leads are typically discarded. The Web-based solution complements sales-force automation and customer-relationship management systems with automated and rules-based lead cultivation. Marketing return on investment is continuously enhanced through real-time metrics on lead quality and unique insight into lead cultivation productivity. LeadGenesys practices are blended with systematic lead cultivation and applied to each client s lead management scenario to boost sales efficiency, data accuracy and accountable revenue.