I harvested my own lobster before the west nile spraying exterminated every lobster in Long Island Sound. I know what a fresh clean cold water lobster tastes like and, I found that taste at PLC. If, you've only eaten grocery store lobster, you better make the trip to Point Pleasant. Their every day price is the same as the grocery store sale price. Check out their site for the %10 off coupon and, stock up because, you won't want the dirt taste in a grocery store lobster ever again. Oh yeah, they won the chowder fest by a landslide last year so grab a quart of that while you're there too.