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      Details

      Scalability Project, strategy to help brands grow

      General Info

      Scalability Project is a digital inbound marketing agency. We work with businesses that want to grow, but don’t either have the bandwidth or the internal expertise to take advantage of new digital marketing and social media techniques to drive that growth. We help build scale into their business through a few key activities: Driving MORE Traffic to their website Generate MORE Leads from that traffic Nurture those Leads to Convert MORE into Sales

      Hours
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      Contact Info

      Phone:

      Main - 804-787-4008

      Address:
      Midlothian, VA 23114
      Email:

      Link:

      ScalabilityProject.com

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      Categories
      Advertising Agencies, Marketing Consultants
      Services / Products
      What we do to help brands reach their growth targets can include a combination of activities. Which ones we use are totally dependent on the needs and resources of the business. There is no one size fits all. It starts with Marketing Strategy: This involves handling the research and building the plans that lay out a roadmap for growth. Branding, Messaging Competitive analysis Customer segmentation Campaign planning Next we look at the tools, tactics, and campaigns the business will need to be successful in reaching and influencing buyers. Search marketing Blogging SEO Social Media Website Development Landing Page Optimization Offer Testing Email Marketing Lead Nurturing Content Marketing CRM Integration We will execute the campaigns on behalf of the company, or we can provide training to enable the internal team to manage it themselves. Finally we help put the analytics in place and build the framework so improvements to your site and your marketing become an ongoing enterprise for the brand A/B Test planning Website tracking including Google Analytics Campaign measurement Ultimately, the idea is to help companies build scale into their business without adding headcount. Thus the name - Scalability Project.
      Associations
      American Marketing Association
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      Data provided by one or more of the following: Thryv, Data Axle, Yext.