General Info

PRW's Brian Lee Named to Ad 2 National Executive Board The Squid is in The Mail PRW's Judy Frankel Judges UW's First Journalism Ethics Award PRW President gives opening address at EUCI conference Why PRW About Us PRW is a full-service public relations firm, based in Madison Wisconsin, with expertise in media relations, crisis communications, social media, commercial art development, graphic/Web design, strategic communications Playbook design, executive training and project management expertise. We are one of the country's premiere strategic communications firm with a particular expertise in promoting critical infrastructure projects like wind farms, transmission lines, electric generation, roads and highways, high-capacity water wells and chemical-plant conversions. Our record of success has helped our clients build more than $3 billion in new infrastructure improvements in the United States and Canada since 2005. We approach controversial projects much like a political campaign with scientific polling, demographic research, message testing, stakeholder recruitment, coalition-building and communication tools development.