Scott is on the forefront of search engine optimization and online advertising. It is clear that his knowledge goes beyond the basic understanding of how to gain online visibility. He clearly understands and can communicate in layman terms on a level that I have not found in too many experts. He is easy to work with and is a strong role model to others in our company that are just learning. Scott's effort was above what was contractually obligated and the results spoke for themselves. We are lucky to have had Scott as a resource for our company.