General Info

Located in Long Island City, N.Y., Freed of London manufactures and provides shoes and accessories for dancesport, ballet, jazz and flamenco. The company makes more than 200,000 pairs of handmade Freed Pointe shoes every year and the shoemaker requires a pair of long-nosed pliers, a smooth hammer and broom handle to complete the task. Its shoes are sewn into places and modified by the dancers. It carries our the shoe making process in five basic steps that primarily include block construction, pleat formation, platform and block shaping, measuring and binding, and inspecting and packing. The company also provides accessories like ribbons, toe care and shoe care items, bun heads, hair care, gifts, bags and cases.