General Info

Stop by ERIK'S in Whitefish Bay - the leading bike, board and ski retailer. We have the largest selection of bicycles in the Midwest: fitness bikes, mountain bikes, road bikes, electric bikes, fat bikes, kid bikes, BMX & more! We have the cycling gear you need: helmets, shoes, apparel & more. Time for a tune-up? Our professionally trained mechanics will get you ride-ready. We repair all brands & offer same day bike service. October to February we have a great selection of skis, snowboards & apparel. If you need ski or snowboard repair or service, like edge tune or wax, our technicians will get you back on the slopes. Plus we have skateboards, longboards & scooters.