General Info

Live demonstrations performed daily! Magic, Inc. is one of the oldest brick and mortar magics shop in North America. Begun as the Ireland Magic Company in 1926, it was incorporated in 1963 by Jay Marshall and Frances Ireland Marshall when it became Magic, Inc. We have continued to be the leading-edge magic source for magic tricks, books, DVDs, lessons and lectures. The shop has been frequented by such magical legends as Penn & Teller, Lance Burton, David Copperfield, Mac King, Johnny Thompson, David Blaine, Doug Henning, Harry Blackstone (Sr. & Jr.) and many more. Magic, Inc. is conveniently located on Chicago's northwest side, about 4 blocks away from the Damen stop on the Brown Line, one block from the Ravenswood stop on the Metra. Our staff of professional magicians makes shopping at Magic, Inc. a unique experience, and also affords a high-level of magical instruction (beginner through advanced). Stop by and ask to see a demonstration - we'd love to show you what you can do!Live demonstrations performed daily! Magic, Inc. is one of the oldest brick and mortar magics shop in North America. Begun as the Ireland Magic Company in 1926, it was incorporated in 1963 by Jay Marshall and Frances Ireland Marshall when it became Magic, Inc. We have continued to be the leading-edge magic source for magic tricks, books, DVDs, lessons and lectures. The shop has been frequented by such magical legends as Penn & Teller, Lance Burton, David Copperfield, Mac King, Johnny Thompson, David Blaine, Doug Henning, Harry Blackstone (Sr. & Jr.) and many more. Magic, Inc. is conveniently located on Chicago's northwest side, about 4 blocks away from the Damen stop on the Brown Line, one block from the Ravenswood stop on the Metra. Our staff of professional magicians makes shopping at Magic, Inc. a unique experience, and also affords a high-level of magical instruction (beginner through advanced). Stop by and ask to see a demonstration - we'd love to show you what you can do!