General Info

For nearly 30 years, Herbert Research has worked with businesses to develop better ideas, better companies and better products and services, with the best market research. The company works with businesses and organizations ranging in size from start-ups to Fortune 500 companies in a variety of industries, including retail, high-tech, manufacturing, automotive, health care, real estate, nonprofit and government. It is a leader in applied statistics, as well as marketing research, economic research and behavioral research. The company provides a variety of services to its customers, including advertising assessments, satisfaction studies, competitive and consumer analyses, image and position studies, packaging studies, pricing analyses, product and service development and service quality studies. It utilizes both quantitative and qualitative research methods, such as telephone, online and mail-in surveys, in person and key person interviews, mystery shopping, usability studies, taste testing, charettes and focus groups. Herbert Research is headquartered in Bellevue, Wash.